Polaris RZR pioneered the performance side-by-side category. Known for its unmatched performance, and rider-centric vehicle design, RZR has established itself as the top choice of rec enthusiasts for more than a decade. It continues to lead the sport it created by delivering category-defining innovation and technology, such as its DYNAMIX active suspension that adjusts on the fly and its industry-exclusive RIDE COMMAND technology. Today, the No.1-selling performance side-by-side, has launched new and improved features on the RZR Pro XP, RZR XP Turbo and RZR Turbo S models, giving outdoor enthusiasts even more confidence to conquer challenging terrain.
“RZR is designed, engineered and built for enthusiasts that love to ride,” said Steve Kemp, Vice President of RZR, Polaris. “We put the consumer at the center of everything we do to ensure we’re continually improving the riding experience, and that is reflected in the improvements we’re bringing for 2021.”
The model year 2021 RZR lineup adds rider-inspired features including enhanced technology and new vehicle trim features to the RZR Pro XP models. The 2021 RZR XP Turbo and RZR Turbo S lineup leverages the benefits of the Pro XP’s clutch design, providing an optimized geometry that pulls in more airflow to keep the belt cooler. Coupled with improved clutch alignment, the result is less wear and tear of the belt, which extends belt life.
New to the lineup, the 2021 RZR Turbo S Lifted Lime Limited Edition was added to deliver fresh style for riders looking to stand out and is packed with technology features to deliver an elevated ride experience. It has a premium paint scheme, DYNAMIX Active Suspension, RIDE COMMAND 7-inch display, factory audio, LED accent lights and LED headlights, lower doors and an aluminum roof. Beyond this limited edition, 2021 RZR models get new, unique colors and graphics to help riders stand out on the trails.
Upgrades to the 2021 RZR Pro XP and RZR Pro XP 4 lineup include the following:
● Enhanced Audio - Through the brand’s partnership with Rockford Fosgate®, the leader in UTV audio, RZR continues to elevate the first factory-integrated off-road audio system and are redefining the limits of what is possible. The Rockford Fosgate® audio system has 2.5-times greater volume output, better bass tune and better sound quality at higher volumes, amplifying the soundtrack to RZR adventures.
● RIDE COMMAND - Polaris RIDE COMMAND continues to lead the way in innovation, introducing configurable gauges and the new Follow Mode function on Group Ride. By selecting the leader of a ride group, this new feature allows riders to leave a track on the map that can be followed by others.
● Trims - With the increasing popularity of RIDE COMMAND, the Pro XP Premium trim will now come with RIDE COMMAND with integrated 7-inch touch display and Rockford Fosgate® audio for 2021.
● Engine Air Intake - Material used for the engine intake is now blow molded, resulting in improved durability at higher temperatures, ultimately unlocking the ability to go full throttle longer.
● Rear Shock Guards - Improved rear shock guards now feature sides that index to the shock to help avoid rotation.
● Lightweight Wheels - New wheels that are 18 percent lighter allow for increased agility to conquer the world’s most challenging trails.
● Design - Improved clutch alignment and resulting shift effort, along with door latch bumper updates, result in less rattle while driving.
● Tender Springs - Updated rear tender springs were built to last longer and improve suspension performance, creating a smoother riding experience. This upgrade is exclusive to the RZR Pro XP.
● New Accessories - Customize Pro XP further with 20 additional accessories, including the RIGID® Chase Light with eleven selectable modes and new doors and windshields for more cab options to boost rider comfort.
In addition to the above upgrades, all model year 2021 RZR models—except for the RZR 570—come standard with a new in-dash trickle charge port adapter. This allows a trickle charger to be connected to the vehicle, creating an easier, safer and more reliable way to maintain each battery while in storage, during the off-season or during long periods of inactivity.
To learn more about the 2021 RZR lineup, visit Polaris.com/RZR.
Since its introduction in model year 2016, Polaris GENERAL has established itself as the leader of the crossover segment. With its unstoppable performance, unmatched comfort and unrivaled versatility, GENERAL is the perfect no-compromise solution for work, play and everything in between. For 2021, the No.1-selling crossover side-by-side has added to its lineup with the first-ever GENERAL XP 1000 Pursuit Edition. Available in two- and four-seat models, the Pursuit Edition is purpose-built to transport avid hunters and their gear to remote locations and haul their trophy back to camp.
“GENERAL is engineered to be the ultimate side-by-side for outdoor adventurers, and the new GENERAL XP 1000 Pursuit Edition is targeted at hunters looking to elevate their game,” said Chris Judson, Vice President of RANGER, GENERAL and ATV, Polaris. “We’re excited to deliver the ultimate hunt machine and other key upgrades to the GENERAL lineup for 2021.”
The Pursuit Edition is built on the GENERAL XP 1000 platform with added features and style that hunt enthusiasts need and demand. The new Lock & Ride Rear Bed Storage Rack is perfect for packing out big game. It provides two levels of storage and is built to fit a Polaris Northstar cooler in the cargo box while the upper rack carries up to 50 pounds of gear. A Kolpin Stronghold Gun Boot makes it easy to pack away a firearm. Additionally, when heading out or back in low-light conditions, hunters will appreciate the 11-inch Pro Armor light bar mounted to the color-matched front bumper. To complete the package, the Pursuit
Edition features the perfect blend of Polaris Pursuit Camo on Stealth Black, Stealth Green and Military Tan graphics with custom seats.
The 2021 GENERAL lineup also brings an eye-catching, painted hood design to GENERAL 1000 Deluxe and GENERAL XP 1000 Deluxe across both two- and four-seat models. Additional rider-inspired upgrades include the following:
● RIDE COMMAND - For the 2021 model year, RIDE COMMAND enhancements include a fully configurable gauge screen plus more accessible points of interest (POI) such as gas stations, restaurants and hotels. Additional improvements include the innovative Follow Mode that lets the group leader leave a digital track for others to follow.
● New Accessories - The new Lock & Ride Rear Bed Storage Rack featured on the GENERAL XP 1000 Pursuit Edition will also be available as an accessory for 2021. Other new accessory offerings include a Lock & Ride fixed glass windshield and track mount kits for GENERAL XP 1000 models.
● Premium Colors, Graphics and Finishes - New premium color options including Burgundy Metallic, Ghost Grey, Matte Military Tan and Super Graphite are now available. Additionally, all models receive upgraded, semi-perforated seating surfaces for 2021.
To learn more about the first-ever GENERAL XP 1000 Pursuit Edition or other 2021 GENERAL models, visit Polaris.com/GENERAL.
Polaris Sportsman, the No.1-selling automatic 4x4 ATV, has sold more than 1.6-million vehicles. For 2021, it has unveiled the all-new Sportsman 450 H.O. and Sportsman 570, taking its best-selling lineup to the next level. This new generation of Sportsman is the smoothest, strongest and most versatile value ATV – the perfect choice for riders of all experience and skill levels. From the Sportsman 450 H.O. to the purpose-built Sportsman 570 Ultimate Trail and Utility HD limited editions, the new platform features a variety of trims and packages to meet every rider’s need and style, along with 24 all-new accessories that take customization to the next level.
For full details on the 2021 Polaris Sportsman lineup, the all-new Sportsman 450 H.O. and Sportsman 570 models or other 2021 ATV models, visit LINK TO PRESS RELEASE or visit Polaris.com/ATV. For more information about the 2021 Polaris Off-Road lineup, or to find your local dealer, visit Polaris.com/OffRoad. Join the conversation on Polaris’ social channels:
RANGER, GENERAL and Sportsman: Facebook, Instagram and Twitter.
RZR: Facebook, Instagram and Twitter.
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Maxxis® is a registered trademark of Cheng Shin Rubber Ind. Co., Ltd. Rigid® is a trademark of JST Performance, LLC d/b/a Rigid Industries, LLC. Rockford Fosgate® is a registered trademark of Rockford Corporation.
About Polaris
As the global leader in powersports, Polaris Inc. (NYSE: PII) pioneers product breakthroughs and enriching experiences and services that have invited people to discover the joy of being outdoors since our founding in 1954. With annual 2019 sales of $6.8 billion, Polaris’ high-quality product line-up includes the Polaris RANGER, RZR and GENERAL side-by-side off-road vehicles; Sportsman all-terrain off-road vehicles; Indian Motorcycle mid-size and heavyweight motorcycles; Slingshot moto-roadsters; snowmobiles; and deck, cruiser
and pontoon boats, including industry-leading Bennington pontoons. Polaris enhances the riding experience with parts, garments and accessories, along with a growing aftermarket portfolio, including TransAmerica Auto Parts. Polaris’ presence in adjacent markets includes military and commercial off-road vehicles, quadricycles, and electric vehicles. Proudly headquartered in Minnesota, Polaris serves more than 100 countries across the globe. www.polaris.com.
