MotoLink Wins 2018 Gas Tank Competition By Motorcycle Industry Council

MotoLink awarded first place for its connectivity platform for powersports vehicles

October 2018 Powersport News

New York, NY – MotoLink LLC, a wireless connectivity technology provider for powersports industry, announced that it has won the 2018 Gas Tank Competition set up by Motorcycle Industry Council for new and innovative startups in the powersports industry.

During the AIMExpo 2018 in Las Vegas, NV, the finalists presented their business plans to the panel of influential industry business leaders who judged them on monetary growth potential, overall strategic plan, scalability, innovation, impact and viability, among other criteria. The world’s first connectivity platform for powersports, MotoLink, showed the potential of transforming the industry by unlocking valuable diagnostic and riding data, generating new revenue streams and cutting operational costs, bringing home the win.

“Congratulations to Alex Leonov and the entire MotoLink team for winning the Motorcycle Industry Council’s 2018 Gas Tank Competition,” Tim Buche, MIC president and CEO, said. “We're proud to support the growth and success of emerging powersports businesses through our Gas Tank Competition and all four of the presenting companies were impressive. The passion and vision Leonov and his team have for expanding powersports vehicle connectivity is really compelling and earned them a first-place finish. We can't wait to see what’s next for MotoLink.”

“We are honored to receive this prestigious award from the powersports industry’s leading association,” Alex Leonov, founder and managing director of MotoLink LLC, said. “Our goal was to empower vehicle manufacturers, dealerships, insurance companies and other market players to generate additional revenue, cut operational costs, while also improving safety, customer satisfaction, and overall riding enjoyment by unlocking valuable vehicle data and enabling a critical link to the end user. This award is a very important milestone for us and a confirmation that we are on the right track with our MotoLink connectivity platform.”

Sean Stephens, Head of Products and Technology of MotoLink LLC added, “We are proud to win the Gas Tank Competition. Our team has put in countless hours developing the MotoLink connectivity platform, filing two patent applications in the process. We want the MotoLink platform to fuel a new ecosystem of connected products and services using the potential of unlocked vehicle and riding data. There were missing links between riders, franchise dealers, and OEMs, and our technology helps bring them together in a win-win fashion.”

MotoLink is the world’s first connectivity platform for powersports vehicles that allows harvesting and monetization of sensor and geolocation data that the vehicles generate every day. The MotoLink platform delivers all the necessary hardware and software components to quickly bring secure connectivity to powersports vehicles and tap into valuable diagnostic and riding data. The MotoLink platform easily integrates with motorcycles, ATVs, scooters, snowmobiles, PWC, and other powersports vehicles, whether already on the road, brand new, or yet to be developed.

Modular and scalable, the MotoLink platform can be implemented fully or partially, as a co-branded or white-labelled solution, or custom-built based on exact requirements, all licensed to suit. MotoLink enables clients to introduce connectivity to their powersports vehicles on-time and on-budget. MotoLink engineering services, encompassing the entire range of product development and testing, will help bring a client-specific solution to the market quickly and ahead of the competition.

MotoLink platform consists of the following components: 

  • MotoLink I is comprised of a set of unique “plug & leave” OBD dongles that connect to a diagnostic port of a motorcycle, ATV or other powersports vehicle. Thanks to its patent-pending design, MotoLink I devices are guaranteed to fit in the tight spaces around the diagnostic port and can be left there indefinitely. The MotoLink app allows riders to read and erase diagnostic trouble codes (DTCs), access engine control unit (ECU) and diagnostic data, as well as more than 100 different live data parameters from the vehicle’s sensors and multiple electronic modules, and more. Using Bluetooth, a MotoLink I dongle communicates with a smartphone, a tablet, a smartwatch, or a smart helmet, as well as MotoLink II devices.
  • MotoLink II is a revolutionary patent-pending device that clips on to the handlebar and turns almost any powersports vehicle into a connected vehicle. Combined with MotoLink I, it enables the harvesting of a full range of vehicle and riding data, including geolocation, speed, acceleration, mileage, leaning angle, and more. MotoLink II facilitates crash detection and riding behavior analysis, while also enabling a concierge and/or emergency call service for powersports vehicles. It can be customized for new models, while the vehicles already on the road can be easily retrofitted with the device. MotoLink II will help connect the vehicle with the Internet of Things (IoT) including smart city and highway infrastructure, and is a perfect platform for the emerging vehicle-to-vehicle (V2V) safety standards.
  • MotoLink application programming interface (API) and software development kit (SDK) allow OEMs, suppliers and other third-party app developers to create their own smartphone apps to work in conjunction with MotoLink devices, significantly enriching the end user experience. The applications may range from remote diagnostics to tailored content delivery to gamification.
  • MotoLink Blockchain Cloud Platform features close-loop architecture that allows for sending over-the-air (OTA) critical software updates quickly and securely. The data harvested from a vehicle presents great value and can be used to improve the customer experience, save money, and make riding safer, and more fun. To make sure the data stays secure and protected the company uses blockchain technology for data management of the cloud-based database. Blockchain provides unparalleled security and is perfect for creating distributed access to different portions of the data. Additionally, a new cryptocurrency can be created using blockchain, unleashing new possibilities to enhance the customer experience by introducing brand loyalty programs, secure and automated payment systems, and more.

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